GDPR management app for Elements.cloud
Data Privacy Manager is a Salesforce-managed package developed for Elements.cloud.
About customer
Data Privacy Manager allows tracking permissions, consents, and subscription rules for end clients, helping Salesforce marketers to remain compliant with changing GDPR policies.
Clients Challenge
When the EU released the GDPR policy, ensuring data consistency became one of the biggest challenges for Salesforce marketers.
Data Privacy Manager was specifically designed to address this issue, offering a customer-ready Salesforce package that enables experts to follow GDPR guidelines and avoid data protection breaches for end-users.
Solution
- The MagicFuse team helped design an app that provides a company-wide approach to complying with privacy regulations and GDPR.
- The application included features like permission tracking, Data Protection request processing, marketing integrations, data expiration management, Customer360 view of consents from all customer touchpoints, and preference center setup.
- The app was released as a managed package on AppExchange.
5.0
Having worked with MagicFuse for several years, we asked them to deliver a project on the Salesforce platform. They were able to successfully deliver it with the same level of skill and management that they had demonstrated in prior engagements. We will be using them for future Salesforce projects.
Adrian King
Co-founder & CTO at Elements.cloud
Our achievements
Successful deployment to AppExchange
Ability to manage big data loads
Automated data population with AWS Lambda
Record sync of up to 50M records
Implemented field usage visibility before Salesforce
Positive reviews on AppExchange
Technologies:
Cooperation results
In just 8 months, we collaborated with the client-side architecture team to build a remarkable app. This app enables Salesforce users to track changing GDPR regulations, maintain 360 views on allowed communications with end customers, and manage content permissions, consents, subscriptions, and more.
The application has received 5-star reviews on Salesforce AppExchange, making the lives of Salesforce marketers much easier.
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