Heroku and Salesforce: All You Need to Know in 2024
Here you can read about Heroku and Salesforce integration, its benefits, common use cases, and many more. Learn more about why companies choose Heroku.
Salesforce Editions Comparison: Choosing the right Edition for your Business
In the commercial landscape of the 2020s, businesses of all types and sizes need an effective CRM solution to function effectively. That’s as true for small independent businesses as it is for multinational corporations. While there are numerous software options out there, Salesforce, the cloud-based CRM solution, is far
| 8 min read
Is Salesforce Essentials Really for Small Businesses?
Back in 2016, the then Prime Minister of Great Britain, Theresa May, described small businesses as the “backbone of Britain.” Plenty has happened since then, not least two changes of personnel at the top of the British political ladder. But Mrs May’s sentiment still holds true, and not just
| 7 min read
Salesforce for Outlook is Being Retired: Alternatives and Replacements
Initially launched around the turn of the millennium, Salesforce is marketed as the most popular CRM solution on the market for small and medium sized businesses. Microsoft Outlook, meanwhile, is the preferred email and personal information client for thousands of small and medium sized businesses worldwide. Salesforce for Outlook is
| 7 min read
Salesforce for Nonprofits: 5 Features You Need to Know
Salesforce, a popular nonprofit solution, has established itself as one of the most comprehensive CRM software. You've probably heard of Salesforce as a tool for businesses in sales, marketing, and other functions—but do you know that your nonprofit can benefit from the complete set of Salesforce features? Leveraging Salesforce
| 11 min read
2 Best Salesforce AppExchange Applications for Government
As a government-funded service, your goal is to provide your customers, the public, with a valuable experience that improves their quality of life. Managing the behind-the-scenes processes of a business of this kind requires a different approach to that of companies set out to make a profit. In this instance,
